Enquirer Consulting Group

Monterey Bay Wine Company Buyer Map

Phillip | Monterey Bay Wine Company | October 2026

As of 15 Oct 2026

Monterey Bay Wine Company sells hand-crafted wines from family-owned producers to restaurants and retailers, with coverage throughout California.

This page sorts that market into the groups of organizations that buy fine wine, with a banded count where public data gives a clean one, and the people who usually sign off on a new wine at each.

Where their buyers sit

Counts are banded on purpose. A group without a clean public count says so rather than showing a number.

GroupOrganizations in the USUnder 20 staff20 to 99100 to 499500 or more
Full-service restaurantsabout 220,000about 160,000about 62,000about 3,100about 640
Bars and wine barsabout 39,000about 34,000about 4,900about 230about 53
Wine, beer and liquor storesabout 32,000about 31,000about 920about 95about 64
Supermarkets and grocery chainsabout 39,000about 30,000about 6,800about 960about 280
Multi-unit restaurant groupsno clean public count

US firm counts by industry code, banded deliberately.

Who signs off at each group

The person who says yes to a new wine changes with the kind of account.

GroupWho usually signs offWhat they decide
Full-service restaurantsWine Director, Sommelier, General Manager or OwnerThe wine program, by-the-glass pours and new placements
Bars and wine barsBar Manager, Beverage Manager or OwnerPours, rotating selections and reorders
Wine, beer and liquor storesOwner, Wine Buyer or Store ManagerShelf space, new labels and case buys
Supermarkets and grocery chainsWine Category Manager, Beverage Buyer or Director of Beverage AlcoholChain-wide set changes, new items and feature programs
Multi-unit restaurant groupsCorporate Beverage Director or Director of Food and BeverageOne wine program carried across every location

Chain accounts

Their site shows a chain division with key account managers for Northern and Southern California. Chain buying runs on a different rhythm from single accounts. Decisions are made centrally, on a set calendar, and one yes places a wine in every store or location.

At grocery chains the wine category manager owns the set, with a buyer and a merchandising lead beside them. At restaurant groups a corporate beverage director usually writes the program, and unit managers carry it.

Independent restaurants and shops

Their site describes a sales team covering named territories from Northern to Southern California. Independent accounts buy through the person who tastes the wine, usually the owner, the wine director or the store's buyer.

A new opening inside a covered territory is a fresh account to win, and the wine decision there usually sits with the owner or the opening general manager.

Ten people to start with

The people who usually sign at the groups above, one a company. Work emails and phone numbers checked on Oct 15, 2026.

NameRoleCompanyWhereEmailPhone
Curtis MannVice President of Adult BeverageKrogerSan Ramon, CAcurtis.mann@kroger.com+1 720 602 5346
James ZichtermanCategory Manager, Wine, Beer and SpiritsTrader Joe'sGlendora, CAjzichterman@traderjoes.com+1 309 208 3628
Dominique ButticciSenior Buyer, Beer, Wine and SpiritsGrocery OutletSan Francisco, CAdbutticci@cfgo.com+1 510 298 2459
Nick TannuraDirector of Wine, Beer and SpiritsMollie Stone's MarketsMill Valley, CAntannura@molliestones.com+1 650 267 0290
Michael CristilloCorporate Wine and Spirits BuyerBristol FarmsCarson, CAmcristillo@bristolfarms.com+1 310 502 1245
Jorge LopezWine BuyerErewhonLos Angeles, CAjorgel@enfmkt.com+1 818 468 7526
Robert VardanianDirector of Wine Purchasing and SalesWally's Wine & SpiritsCulver City, CArobert.vardanian@wallywine.com+1 818 510 1313
Bill HayesWine BuyerBevMoConcord, CAbill.hayes@gopuff.com+1 415 845 2160
Octavia MonelliCorporate Wine DirectorIl FornaioSan Francisco, CAoctaviam@ilfo.com+1 415 342 4517
Kevin FelkerBeverage DirectorKing's Seafood CompanyMission Viejo, CAkfelker@kingsseafood.com+1 917 882 5084

Where to start

Chain buyers before their next set change

Category managers and beverage buyers at California grocery and wine chains pick new items on a set calendar. Reaching them ahead of that window with a short story about each family-owned producer fits how the chain division already sells.

Restaurant groups with several locations

A corporate beverage director who adds a wine to the group program places it at every location at once. These groups sit between single accounts and chains, and suit the key account roles the site already shows for the north and south.

New openings in covered territories

Restaurants, wine bars and shops opening inside the territories their reps already cover have no wine supplier settled yet. A first conversation with the owner or opening general manager puts the portfolio in front of them early.

Built from public federal registries and the company's own website, counts banded deliberately.

If a walk-through is useful, pick a time at cal.com/ecg.

Prepared by Matthew, matthew@enquirerconsulting.com.